Kickstarter Identity & Deliverables
Integrated Design Strategies
Anyone start a crowd funded project on sites like Kickstarter, but whether that project meets the fundraising goal necessary to fully develop the product depends on not just a demand for a product or service but the visual explanation to the potential backers. In this project, we had to design a campaign to promote a given Kickstarter product to consumers. This includes re-branding the product, developing a designed Kickstarter page and creating associated deliverables to be included with the various backer levels.